Vape Juice Reviews: Deeper Look at E-Liquid Ingredients


Many new vapers have little idea about Vape juice. The most common question first-time users ask is, what is e-liquid or vape juice? E-liquid, e-juice, vaping liquid, e-cig liquid or vape juice is a compound used by e-cigarette to produce vapor. No matter the size, brand or look of your vape mod (device), it requires vape juice to work. E-liquid comes in different flavors, different viscosity and different nicotine strength depending on the user’s preference.


According to, e-juice is made up of 4 essential ingredients Propylene Glycol or (PG), Vegetable Glycerin or (VG),Nicotine and Flavoring or sweeteners. The viscosity of the juice depends on the ratio of the VG and PG. From a less viscous 50/50 to a more viscous 70/30 ratio.


Flavoring is a water-soluble concentrate that is made by food flavoring companies. Most additives in vape juices are also used as pastry ingredients. There are different kinds of flavors of e-liquid, from the more common tobacco, fruits, chocolate to less known flavors like red velvet cupcakes, nutty cakes and everything in between. Most commercially sold e-juice contains sweeteners or sucralose.


Nicotine is an optional ingredient depending on the user’s preference. It is included in vape juices in different concentrations from 3 mg/mL to a stronger 12 mg/mL mix. Some people like to use a much stronger vape juice with higher than 12% nicotine content. Most juice lines also sell vape juice that has no nicotine content for people who wants to cut their nicotine intake. With different nicotine levels to choose from, it is straightforward to find an e-juice that will satisfy your needs. The best thing about e-liquid is you can use different strengths depending on your mood, time of the day or vape setup you are using. E-liquid that works for you might not be suitable for other people. That’s the beauty of e-liquid. You can have a personalize vaping experience.

Average consumption

Before anything else, let’s discuss, how much e-liquid an average user can consume per day. The fastest way to know someone’s consumption is to multiply the number the users can consume in a day with their tank’s capacity. The next thing you need to know is its nicotine content. You can find it in the back of the bottle in mg/mL. Multiply by how much you are consuming per day in milliliters. Take for example, you are vaping 10 mL of a 3 mg/mL vape juice per day. That’s 4 mL x 3 mg/mL = 12 mg of nicotine consumption per day. Although this calculation looks important, the truth is people don’t need this. The best judge of nicotine consumption is your body. You will know you had too much nicotine if you feel something is not right.

Expiration date of e-liquids

Technically, the juice has an expiration date. But not like food products, e-juice has a good shelf life. Its color might change, but it doesn’t mean that the juice has expired. Vape juice ingredients will last up to 2 years from the date it was made. Just like any liquid products, e-liquid does not like sunlight, oxygen or being exposed to oxygen. Its shelf life will depend on how you store it. The best way to store the e-liquid is to put it in a closed, cool, dim and dry place like a cupboard. That way, the liquid will maintain its flavor and will last as long as possible. Based on Food and Drug Administration or FDA, all consumable product is not required to put an expiration date on their packaging, except for infant formula or milk. It is up to the manufacturer if they want to put “best before” or “expires on” date on the label of their products.

Natural and organic e-liquid

There are different organic vape juice brands available in the market today that you can choose from. But claiming e-liquid as organic doesn’t make it one. Food products, medicine, beverages and vitamin supplements can only be called natural if it follows to specific standards according to USDA:

Food products

If they are produced without using genetic engineering, sewage sludge or ionizing radiation.

If they are using substances allowed by USDA.

The product had USDA National Organic Program certificate and followed all USDA regulations.

With e-liquids, manufacturers should follow certain restrictions, by USDA to be called organic juice.

Vegetable glycerin should be organic and 100% pure.

Nicotine should also be organic and not and extracted in labs using techniques that will make it non-organic.

Propylene glycol and flavorings are made synthetically, so by definition, any juice with this ingredient is automatically non-organic. So if you want an e-liquid that is 100% organic, you have to settle with a vape juice with only VG in them and no nicotine content.